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Position yourself as an expert: The Simple How-To Guide

Position yourself as an expert: The Simple How-To Guide

There's a difference between being an expert and being seen as an expert.When people see you as an expert, they trust your advice, recommend your work and they are willing to pay more for your time.Being an expert is not for everyone. If you say the right things, and show up often…
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How to teach children about personal branding

How to teach children about personal branding

Of all the things we could teach children, personal branding seems unlikely, and it is almost like an attempt to overdo things. I agree that deciding to teach children about personal branding is odd, but we probably said the same about buying devices for preschoolers a few years ago.I’m a…
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Personal Branding Lessons from Kobe Bryant

Personal Branding Lessons from Kobe Bryant

Personal Branding Lessons from Kobe Bryant It's normal to see a lot of people "crying more than the bereaved" when celebrities die but this one is different. Everyone who had any kind of admiration or respect for Kobe Bryant would be pained by his passing. His impact on basketball, sports,…
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12 FREE PERSONAL BRANDING TOOLS FOR 2020

12 FREE PERSONAL BRANDING TOOLS FOR 2020

There was a time when Personal Branding was all about packaging. - think business cards, well-starched suit and faked accent. It was reserved for the motivational speakers, authors and C.E.Os. It had nothing to do with the rest of us. Fast forward to today, the internet has changed all that.…
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