8. Building a Highly Engaged Community with Tobi Otokiti

8. Building a Highly Engaged Community with Tobi Otokiti

Community building is all the rave now, but who says you have to build an exciting community all by yourself? 

Tobi Otokiti, Product Coach shares her experience with building a highly-engaged community off the back of a role that didn't even exist a decade ago.

It turns out that building a successful community doesn’t have to do with whether you’re extroverted or introverted. 

In this episode, Tobi Otokiti, senior product manager and founder of Product Dive shares the 3Rs that you can use to 10x your community. They are: Relevance, Relatability, and Resourcefulness.

If you own a community or you’re thinking of starting one, this episode is the best place to start.

If you want people to introduce themselves in your group, introduce yourself firstIf you want to build a culture of engagement, engage first.


In this conversation, you'll learn:

  • How to make a brand new community engaging
  • How to ask and receive help when you don’t have the natural abilities to do it on your own.
  • Specific tips for launching a community  and what to consider before delegating
  • How she unintentionally birthed a business by trying to help her peers
  • How to build a community that serves as a springboard for your career
  • How to take your message to the world through speaking (pitching is involved)
  • How to use relevance, relatability & resourcefulness to 10x your community
  • And more..

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